Creating unique tracking links is a feature that you should totally be taking advantage of! We have made it extremely easy to create custom tracking links for your event page allowing you to track exactly where your ticket revenue is coming form.
Within NIGHTOUT you can create unlimited unique links designed to help you measure the clicks and sales generated from other online sources. You can use these unique links to track sales generated from social media posts, websites, sponsors, artists, venues or other groups who are advertising the event!
Creating and using custom tracking links gives you a better picture of where your return is coming from. These links produce data immediately as they are clicked on. You can see which links get the most clicks, conversions and purchases right on your event dashboard within the "Sales" tab.
Trust me, you wont regret taking full advantage of this feature! Here's how you start creating those links!
From your event dashboard:
Navigate to the hyperlink “Tracking Links” text in the top right of your event dashbaord
Enter the link name under "Custom Tracking Links" and hit “Add Unique Link”
The link is now created and appears in the list of custom tracking links within the module
To copy and paste the link hit “Copt” next to the link you want to use
Then simply paste this link for any specific marketing campaign you wish!
You're going to love this feature! Don't forget to reach out if you have any questions or if you need assistance creating your unique links - we're always here to help. Thank you!